The Company Show

There's a persistent myth in the podcasting world that you can use a little bit of someone else's content without facing any potential legal consequences whatsoever. Maybe 45 seconds of a really popular song or a clip from a TV show that perfectly demonstrates what...

Aligning your podcast with your business goals is crucial for success, which means you need to set clear podcast goals, choose the right format to achieve those goals, and understand industry best practices. Today I have the pleasure of sharing with you a conversation...

Podcasts can come in a lot of different shapes and sizes, and one of the first decisions you need to make as a podcaster is what type of show you want to create. This is one of the biggest early stumbling blocks company podcasters can run into, and the consequences of...

Consistent practice doesn’t guarantee that everything will go perfectly—but it does make sure that you’ll be prepared for whatever happens. In this episode, director, actor, and educator, Meridith Grundei shares tips and strategies that will help you become ready and...

When you podcast as a passion project, you need to have a why that keeps you going. When you podcast with the intent of turning it into a business, you need a plan to generate income to support the work. When you podcast in support of your existing...

Paid social media is a tough nut to crack, but once you manage to make it work it can become a lucrative and dependable source of traffic and revenue for your podcast and business. I have never been able to get to the meat of that particular nut, but a recent guest...

There is not much that the best mic in the world can do about recording in a really sound-unfriendly environment. And some of us live in really sound-unfriendly environments. If you are currently looking at your location options for podcasting and only finding places...

One Stone Creative is a full-service agency that handles most of the non-recording work for the shows we produce, but the role of a podcast manager is such a new one, that we wanted to talk to someone who is specializing in it. The podcast manager is a somewhat more...