Podcasting for Business
For when podcasting is just part of the job.
Podcast ROI: The Missing Metrics
Metrics that Matter for Company Podcasts
When you start to consider podcasting as a marketing strategy, one of the first questions you need to answer is:
“how will this benefit the business?”
For a lot of marketing channels, you know exactly what metrics to track to tell you the impact that channel is having on your objectives, but podacsting can be a little fuzzier. Most of the benefits of podcasting are indirect and, therefore, harder to measure.
But it can be done – and you can start collecting the information you need to clearly see and communicate the value a podcast is creating.
Enter your name and email…
And you’ll be immediately directed to a page with a video training covering the 5 high level podcasting for business archetypes, and dozens of different metrics you can track to accurately understand and communicate the impact a podcast is making.
Podcast Production Agency
Podcasting For Business Conference
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