The Anatomy of a Podcast Episode

The Anatomy of a Podcast Episode

A business podcast, or even one that you take seriously as a hobby, needs a thoughtful structure. A good podcast episode has anatomy, and understanding the different options for parts can help you to make the best possible choices. That’s what we’re discussing this...
Create with Intent to Repurpose with Jaclyn Schiff

Create with Intent to Repurpose with Jaclyn Schiff

Content repurposing is something that often gets backburned in the face of the zillion and one things you do every day, or it’s something you actively work into your workflows that doesn’t have the massive impact you might have been hoping for. A lot of us have been...
Don’t Leave Your Guest Guessing

Don’t Leave Your Guest Guessing

Even though you shouldn’t be concerned if your podcast guests don’t share their episodes, you should still make sharing as efficient as possible so it’s easy for them to promote their episode if they choose to. Though preparing a guest swipe kit sounds simple enough,...
Whys and Hows of Internal Podcasts with Shannon Martin

Whys and Hows of Internal Podcasts with Shannon Martin

Most podcasts are created as public audience-facing content, but not all podcasts are meant to be shared widely. Some elements that make a podcast effective at building an audience and creating connections work equally well to share information internally and develop...
Is My Podcast Topic Too Saturated?

Is My Podcast Topic Too Saturated?

There’s not much that’s new in podcasting anymore; pretty much anything you can think of already has a podcast associated with it. As you’re planning a show for your business, you might ask yourself if you can make your podcast successful when there are so many others...