by James | Jun 20, 2024 | Uncategorized
I often say that there are two types of people in the world—those who have done frontline customer service, and those that haven’t. If you want to see the difference between the two, go out for brunch on Mother’s day. It will quickly become obvious to you which of...
by James | Jun 14, 2024 | Blog, Podcast
Let me tell you a little story. Back in the halcyon days of 2019, I had a strong belief—I believed that video was video and podcasts were podcasts, and ne’er between should meet. Podcasts certainly did not belong on YouTube. I would have died on that hill. Then,...
by James | May 9, 2024 | Blog, Podcast
After “should we have a podcast?” one of the first decisions you’re going to have to make is how often you want to release and how long you’re going to podcast for. You’ve got options, and options within options—and it’s an important choice. Once you commit to a...
by James | May 2, 2024 | Case Studies, Podcast
How to include the bio of your guest in a podcast episode is a topic of some debate in the industry, and it should really come down, as it always does, to the type of show you’re creating and your goals for it, as well as your personal tastes and preferences....
by James | Apr 25, 2024 | Blog, Podcast
A truly massive content archive will usually cause one of two feelings: Unspeakable delight about the opportunity A sucking dread at the thought of the work involved in repurposing it The difference between those feelings? Strategy and organization. This episode of...