The Company Show

Welcome friends, to episode 100 of The Company Show. Well, technically we started as the Business Podcast Blueprints show — but it’s one RSS Feed, so it counts. 100 episodes is a pretty major accomplishment, and as we’ve approached this milestone, I’ve been reflecting...

You know what podcasts suck at? Conversions. You know what's amazing for conversions? Email. You know how to turn podcast listeners into people that you can email? A newsletter. A part of podcasting for your business is getting your listeners into a platform where...

It’s my favorite time of year. I don’t mean Halloween, although I dearly love giving candy to small children dressed as cartoon characters — it’s time to share the results of the latest, and dare I say greatest Podcasting for Business Report. This report, which we’ve...

Let's talk about guest appearance pitches. You've received them and hopefully you've also sent them. There's a lot that goes into a guesting strategy research, crafting the pitch, being on the show itself, and encouraging the listeners of that show to connect with...

As you know, the Podcasting for Business Conference is fast approaching. We're preparing the networking events and the presentations and the emails and the broom and all of the goodies and our many expert speakers are working on their presentations. And are there ever...

When you think of merch, what might come to mind first are band t-shirts, sports memorabilia, or maybe stickers of your favorite anime characters. But there is a whole world of podcast merch too — some of which might be of real interest to someone podcasting for their...

AI is becoming a reality for many businesses, and podcasting is no different. There are a plethora of different ways that a company can use AI to alter the way they produce their show — some good and some bad. Some trying to be good, and others… not. I have mixed...

At One Stone Creative and Podcasting for Business, we’re all about creating podcasts that work for… businesses! And we generally work with smaller businesses — teams of 20 or less who need a partner to take on the business area of a show. Being in this space gives us...

There are a lot of different ways that you can get support with your podcast. You can hire or train a team member to do the editing admin and promotion, hire out specific areas like production or promotion, or work with a third-party service provider who can do any of...