The State of Business Podcasting Report
5th Annual Report on the top 100 Business Podcast.
Since 2020, One Stone Creative has published an annual research report that does a deep-dive into what the top 100 business podcasts do with their podcasts in areas like show structure,sponsorships, branding, release schedules, and social media.
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The Latest Trends and Best Practices for Podcasting as a Business.
Find out:
What’s really up with video podcasts…
The latest trends in art and branding for top podcasts…
Where a podcast should fit into your website…
What B2B and B2C podcasts do differently…
If sponsors are really necessary…
And so much more.
Enter your name and email here to instantly receive the report, and the companion video with year over year analysis and recommendations for applying the data to your own show.
Plus! Get an exclusive discount to this year’s Podcasting for Business Conference!
We analyze over 6000 individual data points to create this report, and distill the results into meaningful, actionable information you can use to make strategic decisions for your show.
About the report:
The State of Business Podcasting Report is divided into 6 categories:
- Cadence and Release, where we look at release types, schedules and reach.
- Branding, goes into names, show topics, cover and episode art.
- Show Structure, which looks at podcast purpose within a business, and how it’s formatted.
- Networks and Sponsers examines monetized and community elements of the shows.
- Notes and Websites covers the presentation of and written assets for the podcasts.
- Social Media, where we discover how the top 100 podcasts are promoting their episodes and how.
All with ideas for integrating strategies into your own podcast.
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